of Google...

Lessons from Google (apparently from a book)

- Connections - human, computer, biology - are everything. Life = networks.
- Never compromise your ideals because someone said it’s impossible, stupid, or a waste of time.
- Do focus on changing the world, don’t focus on the money. If you provide value, the money will come.
- Have a healthy disregard for the impossible. If someone hasn’t done it yet, that doesn’t mean it’s impossible.
- Money is a problem, not a solution. Money cannot solve your problems, but your solutions can solve the money problem.
- Value creativity, not money. View creativity as your company’s true bottom-line, or your company will stop growing and die.
- Go against the grain. Don’t believe in other people’s visions for you, believe in your own.
- Speed is more important than looking good. A shiny, beautiful car isn’t impressive when it gets overtaken by an old jalopy; the same applies to software.
- Organic growth is best. Only grow as fast as you need to, don’t waste money on advertising a product you won’t want your mom to use.
- Focus on users above all else, e.g. don’t do something that might annoy your users just to make more money, they won’t forget.
- Never betray users’ trust, or anyone else’s.
- Spend 20% of your time on blue-sky ideas without worrying about how they will make a profit. If it might change the world for the better, it needs to be done, even if it can’t make money.
- Don’t make enemies of your competitors to stay driven. Be driven by your own values and mission.
- Beat your own path through the wilderness.

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